An examination of the relationship between corporate social responsibility and employee retention

Abstract

With he continuous development of the economy, corporate social responsibility has gradually been valued by companies in various industries. The implementation of external and internal social responsibility is not only conducive to the good development of the society, but also to the improvement of the environment. Besides, the corporate social responsibility also helps companies create a good internal atmosphere and attract talents. Unfortunately, researchers usually tend to focus on the attraction of talent within the internal corporate social responsibility, there is a gap in the influence of external corporate social responsibility. In order to fill this gap, I collected three industries (automobile manufacturing industry, large pharmaceutical industry, and banking industry) who have an intensive relationship with the external environment to find the relationship between external corporate social responsibility and retention of employees. As a result, it is concluded that the employee retention rate has no significant relationship with external corporate social responsibility, but external corporate social responsibility can indeed affect the percentage of female employees in the enterprise.