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Publications info
- 41 People
- 389 All Theses
- 252 All Publications
- 32 All Conference materials
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7,799
The impact of social media influencers on purchase intention towards cosmetic products in China
Marjerison, Rob K. ; Huang, Yipei ; Chen, Rongjuan
Source Marjerison, R., Yipei, H., Chen, R. (2020). The impact of social media influencers on purchase intention towards cosmetic products in China. Journal of Behavioral Studies in Business, 12, 1-18.
Type Article
Source Marjerison, R., Yipei, H., Chen, R. (2020). The impact of social media influencers on purchase intention towards cosmetic products in China. Journal of Behavioral Studies in Business, 12, 1-18.
Type Article
5,665
How ARL academic libraries present open web resources: A proposed solution to address discoverability
Yang, Le ; Henry, Cynthia
Source Yang, L., & Henry, C. (2015). How ARL academic libraries present open web resources: A proposed solution to address discoverability. Journal of Academic Librarianship, 41(5), 629-635.
Type Article
Source Yang, L., & Henry, C. (2015). How ARL academic libraries present open web resources: A proposed solution to address discoverability. Journal of Academic Librarianship, 41(5), 629-635.
Type Article
4,916
Popular research topics in the recent journal publications of library and information science
Liu, Guoying ; Yang, Le
Source Liu, G. & Yang, L. (2019). Popular research topics in the recent journal publications of library and information science. Journal of Academic Librarianship, 45(3), 278-287.
Type Article
Source Liu, G. & Yang, L. (2019). Popular research topics in the recent journal publications of library and information science. Journal of Academic Librarianship, 45(3), 278-287.
Type Article
4,861
Exploring motivations for virtual rewards in online F2P Gacha games: Considering income level, consumption habits and game settings
Dong, Yulai
Source Dong, Y. (2020). Exploring motivations for virtual rewards in online F2P Gacha games: Considering income level, consumption habits and game settings [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis
Source Dong, Y. (2020). Exploring motivations for virtual rewards in online F2P Gacha games: Considering income level, consumption habits and game settings [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis
4,787
All that glitters isn’t gold: The complexities of usage statistics as an assessment tool for digital libraries
Perrin, Joy M. ; Yang, Le ; Barba, Shelley ; Winkler, Heidi M.
Source Perrin, J., Yang, L., Barba, S., & Winkler, H. (2017). All that glitters isn’t gold: The complexities of usage statistics as an assessment tool for digital libraries. The Electronic Library, 35(1), 185-197.
Type Article
Source Perrin, J., Yang, L., Barba, S., & Winkler, H. (2017). All that glitters isn’t gold: The complexities of usage statistics as an assessment tool for digital libraries. The Electronic Library, 35(1), 185-197.
Type Article
Most Downloaded
9,074
Impact of gender on consumer buying behavior
Chen, Ningning
Source Chen, N. (2020). Impact of gender on consumer buying behavior [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Article
Source Chen, N. (2020). Impact of gender on consumer buying behavior [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Article
6,619
The impact of social media influencers on purchase intention towards cosmetic products in China
Marjerison, Rob K. ; Huang, Yipei ; Chen, Rongjuan
Source Marjerison, R., Yipei, H., Chen, R. (2020). The impact of social media influencers on purchase intention towards cosmetic products in China. Journal of Behavioral Studies in Business, 12, 1-18.
Type Article
Source Marjerison, R., Yipei, H., Chen, R. (2020). The impact of social media influencers on purchase intention towards cosmetic products in China. Journal of Behavioral Studies in Business, 12, 1-18.
Type Article
4,948
Zaibatsu and Keiretsu: The evolution of Japanese business group
Cao, Zelin
Source Cao, Z. (2020). Zaibatsu and Keiretsu: The evolution of Japanese business group [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis
Source Cao, Z. (2020). Zaibatsu and Keiretsu: The evolution of Japanese business group [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis
4,770
Exploring motivations for virtual rewards in online F2P Gacha games: Considering income level, consumption habits and game settings
Dong, Yulai
Source Dong, Y. (2020). Exploring motivations for virtual rewards in online F2P Gacha games: Considering income level, consumption habits and game settings [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis
Source Dong, Y. (2020). Exploring motivations for virtual rewards in online F2P Gacha games: Considering income level, consumption habits and game settings [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis
4,752
Financial performance analysis: a case study of Nike
Chen, Minghan
Source Chen, M. (2020). Financial performance analysis: a case study of Nike [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis
Source Chen, M. (2020). Financial performance analysis: a case study of Nike [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis
Recent Submissions
How can Chinese Commodity Futures Hedge the US Stock Markets Risk during the Covid-19 pandemic
Lou, Tingting
Source Lou, T. (2022). How can Chinese Commodity Futures Hedge the US Stock Markets Risk during the Covid-19 pandemic [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis
Source Lou, T. (2022). How can Chinese Commodity Futures Hedge the US Stock Markets Risk during the Covid-19 pandemic [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis
Risks and benefits of mobile banking
Liu, Ziyi
Source Liu, Z. (2022). Risks and benefits of mobile banking [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis
Source Liu, Z. (2022). Risks and benefits of mobile banking [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis
The Impact of Corporate governance on Corporate Performance — Evidence from China
Liao, Tingting
Source Liao, T. (2022). The Impact of Corporate governance on Corporate Performance — Evidence from China [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis
Source Liao, T. (2022). The Impact of Corporate governance on Corporate Performance — Evidence from China [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis
Analysis of international coordination of Chinese and US monetary policies under the COVID-19 pandemic
Jin, Qiuli
Source Jin, Q. (2022). Analysis of international coordination of Chinese and US monetary policies under the COVID-19 pandemic [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis
Source Jin, Q. (2022). Analysis of international coordination of Chinese and US monetary policies under the COVID-19 pandemic [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis
Corporate Social Responsibility and the Risk of Stock Price Crash Based on A-Share Listed Company
Jin, Huihui
Source Jin, H. (2022). Corporate Social Responsibility and the Risk of Stock Price Crash Based on A-Share Listed Company [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis
Source Jin, H. (2022). Corporate Social Responsibility and the Risk of Stock Price Crash Based on A-Share Listed Company [Unpublished bachelor's thesis]. Wenzhou-Kean University.
Type Thesis