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Full Name
Liu, Su-Ping
Main Affiliation
Email
sliu@wku.edu.cn
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Publications
(Articles)
Results 1-1 of 1 (Search time: 0.002 seconds).
Issue Date | Title | Author(s) | |
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1 | 2019 | Understanding the role of attitude components in co-branding: A comparison of Spanish and Taiwanese consumers | Ho, Han-Chiang ; Chiu, Candy L. ; Liu, Su-Ping ; Lee, Ling L. ; Lado, Nora ; Cesaronic, Fabrizio |