Browsing by Subject Non-celebrity Endorsement
Showing results 1 to 1 of 1
| Issue Date | Title | Author(s) |
|---|---|---|
| 2020 | The effects of celebrity-endorsed products on consumers’ purchase intentions | Liu, Zheng |
| Issue Date | Title | Author(s) |
|---|---|---|
| 2020 | The effects of celebrity-endorsed products on consumers’ purchase intentions | Liu, Zheng |