Browsing by Author Cesaronic, Fabrizio
Showing results 1 to 1 of 1
| Issue Date | Title | Author(s) |
|---|---|---|
| 2019 | Understanding the role of attitude components in co-branding: A comparison of Spanish and Taiwanese consumers | Ho, Han-Chiang ; Chiu, Candy L. ; Liu, Su-Ping ; Lee, Ling L. ; Lado, Nora ; Cesaronic, Fabrizio |