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Full Name
Yousaf, Salman
Main Affiliation
Email
syousaf@kean.edu
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Publications
(Articles)
Results 1-3 of 3 (Search time: 0.001 seconds).
| Issue Date | Title | Author(s) | |
|---|---|---|---|
| 1 | 2019 | The impact of customer equity drivers on loyalty intentions among Chinese banking customers: The moderating role of emotions | Razzaq, Zohaib ; Razzaq, Ali ; Yousaf, Salman ; Akram, Umair ; Hong, Zhao |
| 2 | 2018 | The impact of utilitarian and hedonistic shopping values on sustainable fashion consumption: The moderating role of religiosity | Razzaq, Zohaib ; Razzaq, Ali ; Yousaf, Salman ; Hong, Zhao |
| 3 | 2016 | The moderating impact of emotions on customer equity drivers and loyalty intentions: Evidence of within sector differences | Razzaq, Zohaib ; Yousaf, Salman ; Hong, Zhao |